Brand Re-Launch
EDP
As part of Stefan Sagmeister’s rebranding campaign of EDP, a Portuguese green energy company, we at BNS animated a 60-second spot telling the story of EDP’s philosophy and impact on the world. This project was great fun to animate. It’s always enjoyable to figure out how so many disparate elements can transition from one to the next.
CREDITS
My role: Animation, Compositing (from 00:30-00:37 and 00:41-end.)
Length: :60
Debut Date: July 1, 2011
Client: EDP
Advertising Agency: Sagmeister Inc.
Creative Director: Stefan Sagmeister
Senior Art Director: Jessica Walsh
Illustrations: Jessica Walsh, Stephane Elbaz, Xavi Garcia, Michael Freimuth
Production Company: Brand New School
Executive Creative Director: Jonathan Notaro
Art Director: Christopher Palazzo
Executive Producer: Devin Brook
Producer: Derek Macleod
Designers: Robin Greenwood, Caleb Halter, Phil Intralligi
2D Animators/Compositors: Robin Greenwood, Scott Balles, Andrew Mastrocinque, Hye Sung Park
Additional Artist: Andrew Rothschild
Music Track: The Gift